DEFINITIVE CHEFS’ GUIDE TO PORK NOW ON-LINE!

Wednesday, January 23, 2008

Everything chefs need to know about sourcing and serving quality pork is now available online, at www.porkforcaterers.com.

The British Pig Executive (BPEX)’s website developed especially for foodservice professionals now has a fresh new look and is packed full of information and advice to help chefs, caterers and all types of catering businesses maximise profit potential and make the most of pork and other pig meat products.

Clear, concise and easy to navigate, the website provides easy access to a wide range of advice and information from BPEX, including:

· Delicious and inspirational pork recipes to suit any menu and budget
· A vast library of high quality food photography that can be downloaded from the site
· Information on the Quality Standard Mark (QSM), the benefits of joining the Quality Standard scheme - with a facility to register online
· Development opportunities for your business
· Competitions and much more

BPEX foodservice trade manager, Tony Goodger, said: “The www.porkforcaterers.com website is one of the most comprehensive for chefs today and has been updated to meet their requirements.

“We know that recipes and serving suggestions are very important to chefs and so we have made our complete library available, which can be searched on either cost or complexity. Popular guides, such as the ‘Chef’s Guide to Pork’, ‘Running a Successful Sausage and Mash Night’ and the ‘Pork Quality Control Wall Chart’ are also available in easy-to-download formats.


“Plus, a ‘What’s New’ section addresses some of the issues that affect the industry, for example menu transparency. As consumers become increasingly well informed and interested in where their food comes from this is an area that caterers simply cannot afford to ignore. The new BPEX website provides links to useful information and best practice advice on labelling the origin of meat on menus.

“In addition, chefs can apply to use the BPEX Quality Standard Mark by registering on-line. Research shows that the QSM is a Mark that customers recognise and trust. It tells them that the pork and pork products served in a foodservice establishment have been produced to high standards and are fully assured – and by featuring it on menus it can lead to increased profitability and customer loyalty.”

Visit www.porkforcaterers.com and enjoy the benefits today!

-Ends-

For further information please contact Toni Connolly at HD Communications Limited.
T: 01372 822940 E: toni.connolly@hdcommunications.co.uk

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